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Tag: McLean House Cleaners
Five Steps to Prepare for a Cleaning With An Infant At Home
Hello! If you clicked on this, there’s a good chance you have a newborn at home. Congratulations! My wife and I just welcomed our second little boy in August and, in the words of a friend, we are IN it. You know it too well — IN it in the sense of feedings every 2 …..
Growth Story — Service and Technology
Several years ago we had a great article written about us during our initial launch that mentioned the ease and convenience of booking a cleaning through our website. There were, of course, some public comments — good and bad — but one comment, in particular, stood out to me. Here it is: Here’s how I …..
The SOUL of Our Brand
Heart of WellNest House Cleaning A couple of weeks ago I was filling out a form about WellNest and was asked, “What is the SOUL of your brand?” Here was my response: The soul of our brand is the mastery of our customer persona. As customers ourselves, my wife and I designed the business around …..
Managing Seasonality in the Residential Cleaning Business
The Ups & Downs of House Cleaning Services Recently the topic of Managing Seasonality has come up often in our business. The nature of our business is that of recurring work — weekly, biweekly, and monthly customers. It’s fairly routine but we do have seasonality challenges to manage. Often seasonal customer growth is directly counteracted …..
4 Reasons Why Your Neighbors Are Hiring Us
Why Hire WellNest for House Cleaning Our cleaning service has grown from just 2 part-time employees at launch in June 2016 to over 20 full-time employees today, just 18 months later. All of our success has been attributed to word-of-mouth referrals between friends and neighbors. How? Here’s what we know, using actual customer quotes. “WellNest has …..
My Company Survived Year 1 — Here’s What I Learned
WellNest House Cleaners at One Exactly one year ago we began servicing customers as a residential cleaning company. We had a team of three part-time employees, my wife, and myself. I am personally stoked to say that in just 12 months we are now the same size as an average brand name M___ Maids franchise …..
What I’ve Learned As A First-Time Entrepreneur
House Cleaning Service – Managers Perspective Hello! WellNest Home Services is 7 months old. With over 100 subscribed customers and a retention rate that remains over 90%, we are knocking on the door of having a scalable, sustainable business. It’s been challenging, rewarding, frustrating, miserable, all the feelings. I was recently asked by a former …..
Dadpreneur Series: Episode 4 — Going Against the Grain
Vacuums and The WellNest Way In building WellNest, we have had to make a couple of decisions that are definitely unexpected for a residential cleaning company. One particular decision — we are a residential cleaning company yet we use our customers’ vacuums. Rationale below. Microfiber Mops for WellNest Homes For WellNest, the mop issue was …..
DIY Oven Cleaner
Oven Cleaning Tips from WellNest We enjoy experimenting with DIY cleaners at home. We baked sweet potatoes the other night but they leaked through the aluminum foil and burned in the oven. Our self-cleaning function on our oven always seems to do more harm than good (or sets off the fire alarm, which stresses out …..