Tag: Alexandria House Cleaners

The SOUL of Our Brand

Heart of WellNest House Cleaning A couple of weeks ago I was filling out a form about WellNest and was asked, “What is the SOUL of your brand?” Here was my response: The soul of our brand is the mastery of our customer persona. As customers ourselves, my wife and I designed the business around …..

4 Reasons Why Your Neighbors Are Hiring Us

Why Hire WellNest for House Cleaning Our cleaning service has grown from just 2 part-time employees at launch in June 2016 to over 20 full-time employees today, just 18 months later. All of our success has been attributed to word-of-mouth referrals between friends and neighbors. How? Here’s what we know, using actual customer quotes. “WellNest has …..

What I’ve Learned As A First-Time Entrepreneur

House Cleaning Service – Managers Perspective Hello! WellNest Home Services is 7 months old. With over 100 subscribed customers and a retention rate that remains over 90%, we are knocking on the door of having a scalable, sustainable business. It’s been challenging, rewarding, frustrating, miserable, all the feelings. I was recently asked by a former …..

WellNest in the News!

Smart Growth Cleaning Company Keeps Winning! We just published a blog post on the importance of celebrating all the wins in business, both small and large. Read it here! There’s one particular area that leads to a celebration for small business… media coverage. Media coverage validates the business concept, spreads brand awareness, and gives credibility …..

Dadpreneur Series: The Problem with Perfectionism

Good, Better and Best – Learning with WellNest I keep finding myself coming across the same struggle the past couple weeks with both taking care of the little man and building WellNest Home Cleaning — perfectionism. Perfectionism will kill a start-up before it even launches. Whether it’s tech, a residential cleaning service, a new granola …..