Tag: Ashburn House Cleaners
Growth Story — Service and Technology
Several years ago we had a great article written about us during our initial launch that mentioned the ease and convenience of booking a cleaning through our website. There were, of course, some public comments — good and bad — but one comment, in particular, stood out to me. Here it is: Here’s how I …..
The SOUL of Our Brand
Heart of WellNest House Cleaning A couple of weeks ago I was filling out a form about WellNest and was asked, “What is the SOUL of your brand?” Here was my response: The soul of our brand is the mastery of our customer persona. As customers ourselves, my wife and I designed the business around …..
Managing Seasonality in the Residential Cleaning Business
The Ups & Downs of House Cleaning Services Recently the topic of Managing Seasonality has come up often in our business. The nature of our business is that of recurring work — weekly, biweekly, and monthly customers. It’s fairly routine but we do have seasonality challenges to manage. Often seasonal customer growth is directly counteracted …..
4 Reasons Why Your Neighbors Are Hiring Us
Why Hire WellNest for House Cleaning Our cleaning service has grown from just 2 part-time employees at launch in June 2016 to over 20 full-time employees today, just 18 months later. All of our success has been attributed to word-of-mouth referrals between friends and neighbors. How? Here’s what we know, using actual customer quotes. “WellNest has …..
5 Tips for Maintaining A Clean Home, Even With Young Kids!
Keeping a Clean House with Children Hi friends! So here’s a typical scenario for life with a toddler on “cleaning day.” We will call the toddler Little One. You can exchange a toddler for any age child(ren). Cleaning Day Routine 6 PM: You walk in your front door, it’s clean! It smells fresh. The dust …..
The Reasoning Behind Our Bonus for Performance Program
House Cleaning Service – Bonus for Performance We recently implemented our Bonus for Performance Program to help incentivize, motivate, and retain our teams. The program is simple and straight-forward. For every 25 new recurring customers, each member of our team receives a bonus! House Cleaning Incentives The two most popular incentive programs amongst cleaning companies …..
Dadpreneur Series: Importance of Support
What Makes WellNest Tick Today is my wife’s birthday — Happy Birthday Better Half! To celebrate we went to The Band Perry concert at Wolf Trap last night. Not only was it her birthday but it was actually our first night out since little man was born. Between being new parents and launching WellNest, we …..